5 Best URL Shorteners in 2021 to shorten and track links || PRE-EDUCATED
Sharing long and lengthy links on social media especially on Twitter is too frustrating as Twitter allows you to send 140 characters per message and also it doesn't look nicer and everyone will feel uncomfortable clicking on it.
What is a URL shortener?
A URL shortener is a service that shortens your long URL into a small, less character and smart-looking URL. You can also add your own domain name or customize your URL with your favorite alias which can bring a positive boost to your brand value.
Usually, short URLs look better as it has a huge impact on branding and click-through rate(CTR). In today's list, I am gonna tell you the best URL shortening services in the market for link shrinking as well as for real-time link tracking, click-rate, analytics, UTM parameters, and many more features so stay tuned.
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| 5 Best URL Shorteners in 2021 to shorten and increase CTR - PRE-EDUCATED |
1. Bit.ly
Bit.ly is one of the most popular URL link shorteners in the market. The most common reason for the popularity of bit.ly is that you can create as many short links as you want for free without creating an account.
You can track the performance of the links, clicks count, top referrers, and even clicks location. You can analyze the results of the campaigns you run and optimize every touchpoint. To get the most results out of your campaign strategies, you can integrate bit.ly with Zapier or with the other tools you love.
This service gives you access to use your own domain name if you buy any of its paid plans. You may not know but you can increase your clicks up to 35% by using your custom domain name.
All the links shrunk from this service are HTTPS encrypted which means your audience is safe from third-party hacking attacks and other damaging activities.
Features:
- Link management - Build and share powerful links
- Branded links - Increase engagement and exposure
- Campaigns management and analytics - Track your performance
- Mobile links - Create a seamless user experience
- Integrations and API - Integrate bit.ly with your favorite tools
- Ease for developers- Build links into any workflow
Pricing:
Bit.ly has a free plan for you but it has somehow limited features. Click here to check other packages' pricing.
TinyURL is a cloud-based link shortener service that allows you to shrink your URLs and use them. Links created from this tool will never expire so if you use it you are free from worry to get into the breaking link hustles in the future.
How to use?
All you need to do is to paste your URL in the long URL section and your alias whatever you want in the below box then click on Make TinyURL. So in 2 seconds, this service will give you desired URL. Simply copy the link and use it anywhere you want.
You can see clicks on your shortened URLs, from what device and which location. Its most important and highlighting feature is that you can add your custom alias after https://tinyurl.com/ to each link.
For example: If we shorten this URL https://pre-educated.blogspot.com/ and I want it would have "preeducatedbyme" I simply paste it in the alias section and it will be shorten and look like this https://tinyurl.com/preeducatedbyme
Features:
- Link Management - Easy Link Shortening
- Branded & Customized Links - Customized TinyURL
- Campaign Monitoring & Analytics - Full Link History
Pricing:
TinyURL offers a free plan with basic features and has 3 paid plans also. You can check pricing from there.
Rebrandly is one of the best link management platforms in the market. Rebrandly is trusted by the world's smartest brands such as Shopify, Paypal, Opera, Fiverr, and many more.
It provides you the team room feature with which you can create folders where the same team members can connect to analyze and manage sets of branded links. You can connect and manage several custom domain names from one dashboard. You can analyze the audience's interest from customized analytics.
Features:
Rebrandly has too many features that a business needs to grow and make a brand.
- Traffic routing
- 100+ tools integration
- Link management
- Domain name management
- Emojis on short links
- Traffic routing
- Collaboration with teammates
- 2FA, SSO, Activity audit logs
- Enterprise tool integration
Pricing:
You can shorten your links, measure traffic, and demonstrate social ROI inside the Hootsuite dashboard, so shortening of links and tracking of clicks is a cinch.
Features:
- Link retargeting
- URL performance metrics
- Demonstrate social ROI
- Short links tracking
- Support mobile platform
- Monitor your rank
Pricing:
You can get unlimited access to the Ow.ly link shortener with the free version of Hootsuite. You can also upgrade to a premium plan on the basis of your needs. Click here to have a look at the pricing.
Clickmeter can be used as a URL shortener as well as a click-rate optimizer. Clickmeter is the tool that is designed to target agencies and advertisers who use different affiliate programs, Google Adwords, or other advertising networks.
Clickmeter dashboard is so user-friendly that you can analyze your performance at a glance. Clickmeter is trusted by thousands of businesses all over the world including Payoneer, Westfield, Mindshare, and many more.
Features:
- Location-based targeting
- Device-based targeting
- Multiple APIs
- Retargeting
- Integration
- Analyze dashboard KPIs
Pricing:
Clickmeter does not provide any free plan whereas you can check the pricing by clicking here.
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